Electronic learning

VTech® will launch green e-learning products with a commitment to sustainability by 2030

For LeapFrog® products, in addition to a new Choppin ‘Fun Learning Pot â„¢ with vegetables and accessories made from plant-based plastic, VTech will source materials from responsibly managed forests certified by Forest Stewardship Council® for two new wooden toys, Touch & Learn Nature ABC Board â„¢ and Interactive Wooden Animal Puzzle â„¢.

The introduction of sustainable product packaging for VTech toys is also well advanced. Currently, 94% of packaging materials are recyclable, while 90% of cardboard used in packaging is made from recycled materials. VTech is also committed to phasing out fossil-based blister packs and replacing them with plant-based alternatives in 99% of e-learning products by 2025.

In order to support circular economy initiatives in its main markets, VTech has engaged in various post-consumer packaging recycling programs in the United States, United Kingdom, Australia and New Zealand. Packaging recycling labels such as “How2Recycle®” and “On-Pack Recycling” have also been placed on the packaging of its e-learning products for easy reference by consumers.

To encourage the recycling of post-consumer products, VTech has partnered with leading international recycling companies such as TerraCycle® in the United States and the Electronic Products Recycling Association in Canada. It also followed the directive on waste electrical and electronic equipment in Europe by adding product recycling labels to the product packaging. These recycling programs provide consumers with an easy way to recycle VTech e-learning products in the respective countries.

VTech’s continued efforts to develop environmentally friendly products and packaging and its continued commitment to various post-consumer recycling programs in key markets have demonstrated its commitment to the 2025 five-year sustainability plan released on June 5, 2020.

“VTech’s vision for sustainability is to create lasting value for people’s lives and protect the planet for future generations,” said Dr. Allan Wong, Group Chairman and Chief Executive Officer of VTech Holdings Limited. “We are committed to using sustainable materials in our products and packaging and recycling them responsibly, using environmentally friendly modes of transport in our supply chain management, increasing the use of renewable energies and reducing the consumption of natural resources in our production process. “

To learn more about VTech’s sustainability efforts and achievements, please visit https://www.vtech.com/en/sustainability/.

About VTech®
VTech is a global leader in age and developmentally appropriate e-learning products for children. As a pioneer in the category of learning toys, VTech develops high quality innovative educational products that enrich children’s development and make learning fun. With a rich 40-year history, VTech has not only established itself as a learning authority, but also consistently remains at the forefront of innovation with many award-winning products including prestigious Toy of the Year winners. (TOTY). The company also offers a wide range of award-winning infant, toddler and preschool products available in 28 different languages ​​around the world, with over 100 new products introduced each year. To further strengthen VTech’s position as a learning authority, new products are being developed with the essential insights of a dedicated team of in-house learning experts.

VTech Electronics North America, LLC is based in Arlington Heights, Illinois. VTech Electronics Limited is headquartered at Hong Kong with worldwide distribution.

For more information on VTech e-learning products, visit www.VTechKids.com, www.facebook.com/VTechtoys on Facebook or follow @VTechToys on Twitter.

Media contact:
Lauren Fagan
Coyne Public Relations
[email protected]


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